With completing a sales page layout, there are a few things to consider. We will discuss what a sales page layout is, basics when creating a sales page and some tips.
A sales page layout is a tool that will help visitors that are browsing to become clients that buy. The sales page should show what exactly you have on sale or special discounts. This is why it is important to get a few of the basics down when you decide to create one for your business.
To begin, I wanted to point out a few things about page layout. A compelling headline will draw attention. I like to keep things to the point and that would mean making it short and precise. You may want to have some sort of banner at the top of sales page. For visual impact, the pictures you decide to use must show the services/product in a good light. Copy on the sales page should be clear and concise. Short sentences and paragraphs keep interest. Adding the contact information at the end of the sales page will tell the buyer where to find the item they want.
If you plan to place the page on a website, include a continue button so they visitor will get more details. Consideration to page size and color are important because you want to welcome your visitors not give them seizures. Keep it warm with some oranges and blues.
Video is always a good enhancement for a sales page. However, you want to make sure that you can make a reasonable looking video. Again, keep it simple and precise. Don’t blast the visitors the second they hit your page. Let viewing the video be their choice.
A few things to think about are:
- Adding testimonials
- Using subheadings
- Having good content
- Branding will make your items and services appear unique, which is always good for marketing.
About AGD Business Services: Angelic Davila has spent 10 years finding solutions to business problems. AGDBS is a remote provider of administrative and clerical services provided to people who need a simple solution.I hope that todays discussion gives you a few things to think about.
Resources:
http://virtuallyachieved.com/2011/06/basic-layout-of-a-sales-page/
http://desktoppub.about.com/od/ads/ss/ogilvy_2.htm
http://ezinearticles.com/?Tips-on-Creating-A-Powerful-Product-Sales-Page:-Part-One&id=6296017,